Doesn’t it feel like the year just started? It’s almost over. We must guard our most precious resource, our TIME.

Here are two tools, both free, that will help you manage your time much, much better.

1. Add 10 Hours to Your Week 📈

This is my Productivity Master Class — a system designed to help you master your calendar and protect your time like the CEO who you are. Clients have paid $3,000 to attend my workshops, but I’m giving you access for free.

👉 Get the Productivity Master Class 

And check out my Gratis CEO Course on the same site. Folks paid $1599 to attend this session. I got the rights to it from the producer so it’s yours.

The Four Questions that turn Tactics Into Strategy

Most business owners I meet are drowning in tactics.
They’re running Facebook ads. Then they try email marketing.
Then they hire a salesperson. Then they fire that salesperson.
Then they try LinkedIn outreach, cold calls, newsletters… and round and round it goes.

But here’s the truth: no tactic will save you if you don’t have a strategy.

Tactics are tools. Strategy is direction.
You can’t scale chaos — and you can’t delegate confusion.

Recently, one of my clients made a simple but profound mind shift that changed everything.
She stopped chasing marketing tactics and started asking four strategic questions.

That shift transformed her business — and it can do the same for yours.

Question 1: Who do I want to buy from me?

It sounds obvious, but 99% of business owners can’t clearly answer this.
They want to be everything for everyone. And that’s the fastest way to become invisible.

When you define exactly who you want to buy from you — not just demographics, but the emotional drivers and urgent needs — your entire business starts to align.

Every marketing decision, every message, every product suddenly makes sense.

💡 Example:
I worked with a dermatology practice that marketed to “everyone.” Beautiful website, polished branding — but zero focus.

When we asked, “Who do we want to buy from us?” we realized their highest-impact, highest-profit service was skin cancer screening and treatment.

Not only did that serve the community’s greatest need — it was also their most profitable offering.
Once we centered the brand, website, and patient experience around that focus, revenue 4x’d within months.

That’s the power of clarity.

Question 2: What needs to happen for them to say YES?

Every buyer — whether they’re purchasing a $100 product or a $100K service — goes through an emotional and logical process.
They need clarity, confidence, and trust before saying yes.

So ask yourself:

• What information do they need to feel safe making that decision?

• What proof or story can you offer to show real results?

• What emotion do they need to feel — relief, hope, confidence — before taking action?

When you map the buyer’s decision journey, you turn selling into serving. You meet them where they are and remove resistance before it appears.

Question 3: What can I do to keep them coming back?

Most businesses bleed profit after the first sale.
Acquiring a new client can cost 5–10x more than keeping an existing one.

Retention isn’t just a marketing problem — it’s a relationship problem.

The answer is simple: five-star service.
Over-deliver. Follow up. Create rituals of appreciation.
Turn every client into a fan, every fan into a referral, and every referral into a ripple.

Question 4: What might stop them from buying?

Every buyer has doubts.
“Is this worth it?”
“Can I trust them?”
“Will this really work for me?”

Your job as a strategist is to anticipate these objections before they’re voiced.

If you can name it, you can neutralize it.
That’s how you move from reactive to proactive — from hoping people will buy to designing the path that makes buying inevitable.

✅ Takeaway for You:  Strategy Starts With Questions, Not Campaigns

If you can answer these four questions clearly:

1. Who do I want to buy from me?

2. What needs to happen for them to say yes?

3. What can I do to keep them coming back?

4. What might stop them from buying?

Then you don’t need to chase tactics.
You’ll have a strategic roadmap that magnetizes your ideal clients — not through luck, but through alignment.

The spiritual truth:
Strategy is consciousness applied to business.
It’s seeing not just what you do, but why you do it — and aligning your actions with intention.

Because when your business operates from clarity, service, and strategy…
Abundance stops being something you chase — and becomes something you embody.

Discover Your True Purpose & Mission 🌍✨

Would you like to discover your purpose and your mission on this planet?

Then you’re invited to something special:

The Purpose to Planet Challenge: A template for vision and impact for Change Agents.

How do you start Playing Your Biggest Game….and have the best life ever?

I’m offering 5 free 1-on-1 coaching sessions to 3 committed business owners per month who are ready to discover their deeper Purpose and Mission in the business world.

This isn’t a course or group program—this is you and me, working together for 5 focused sessions. Please fill out this short application so I can make sure we’re aligned. Serious applicants only.

All answers are kept strictly confidential.

https://docs.google.com/forms/d/1E_yPYwuZVJMqw1wrcUq0fSysjqmhMt9pLOSi2JLu_8E/edit

I’m here to help founders and CEOs build businesses — and lives — rooted in purpose.

I’d love your feedback: reply with your thoughts, topics you’d like me to cover, or even the deeper questions you’ve been wrestling with about business and your greater mission on this planet.

And if you know someone who would benefit from this quick read, please feel free to share it with them.

Thanks,

Andrew

Spiritualbiz.org